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Tuesday, May 14 • 1:30pm - 2:00pm
Navigating Disruptive Launches: Lessons Learned from the Trenches

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Launching an innovative therapeutic can be potentially transformative, yet can also come with some significant challenges. This session will discuss important considerations when planning a launch, including market assessment and development, stakeholder management, and infrastructure creation in uncharted territory. Join to hear key insights, best practices, and lessons learned along the way.
Speakers
avatar for Yaa Bruce

Yaa Bruce

Advisor, SPARK at Stanford, Former Senior Director, US Commercial Lead, Hemophilia Gene Therapy at Biomarin
Yaa Bruce has built her career around launching and growing products and "imagining the possibilities" within the healthcare space. She has two decades of experience working to increase access to treatment via strategy, product launch, and driving product success across healthcare... Read More →

Tuesday May 14, 2024 1:30pm - 2:00pm PDT
Balboa Bay Resort, Newport Beach, CA
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